Beyoncé returned to the stage for an iconic performance alongside a 48-piece orchestra after a 5-year hiatus. Beyoncé’s soul-stirring rendition of Etta James's "At Last" and iconic hits like "XO," "Halo," "Beautiful Liar," "Crazy in Love," "Naughty Girl," and "Drunk in Love" set the tone for a grand opening that shook the world.
This incredible performance included choreography from Emmy-nominated choreographer Fatima Robinson, the captivating Mayyas dance group and a special duet with Blue Ivy.
The grand finale saw Beyoncé elevated 16-feet into the sky while an incredible fireworks display orchestrated by Grucci's drones illuminated the night.
The night concluded with an electrifying afterparty featuring international DJ supergroup Swedish House Mafia.
The weekend started with the grand opening of Nobu at Atlantis, The Palm. Guests relished stunning views of the Dubai skyline from the 22nd floor, indulging in Chef Nobu's exquisite dishes and partaking in a festive Sake ceremony, joined by Chef Nobu himself.
Attendees immersed themselves in the night at Cloud 22 for the debut of Kendall Jenner's 818 Tequila, savouring bespoke 818-themed drinks and dancing to electrifying DJ performances at Dubai’s hottest pool club.
Amidst a gathering of prestigious celebrities, A-Listers convened for a glamorous dinner at Atlantis The Royal. Renowned celebrity chefs showcased their culinary prowess at Gastronomy, offering a sumptuous Feast of Dreams with live cooking stations from esteemed venues such as La Mar, Nobu by the Beach, Dinner by Heston Blumenthal, Ling Ling, Estiatorio Milos, and Ariana's Persian Kitchen.
Celebrities graced Atlantis The Royal's red carpet before the Grand Reveal concert, flaunting captivating outfits. Throughout the weekend, 1500 media, celebrities and A-listers attended including Kendall Jenner, Chloe and Halle Bailey, Rebel Wilson, Ashley Park and Letitia Wright.
The grand spectacle concluded with an iconic display of fireworks and drones, illuminating Dubai's newest icon. The party continued as Swedish House Mafia took the stage, performing their most renowned tracks including "One" and "Don't You Worry Child".
The grand weekend finale featured a leisurely brunch in Estiatorio Milos and the unveiling of Dubai's latest beachfront hotspot, Nobu By the Beach, with Rebel Wilson leading the sake ritual alongside Chef Nobu.
Beyoncé showed a sneak peek of her new Adidas x Ivy Park collection, "Park Trail," at Nobu by the Beach during the Sunday Brunch. The collection was inspired by nature's strength, urban energy and future potential.